The Business Branding Package Includes the following with these specifications:

WEBSITE (8-10 PAGES/POSTS)

It would be a WordPress Website, and the pages/posts typically include Home, About, Contact, Blog List (a blog list is where all the most recent blog snippets are shown), up to 3 Blog Posts themselves (a Blog post is like an “article.” So it would appear within the Blog List page as a snippet, and a user clicks on it to read the full article, which is the Blog Post. Up to three are provided in this package). That totals 7 standard pages, so there are up to three additional pages you can do – such as a Video Gallery, Picture Gallery, Services Page, etc, as examples. The client must provide YouTube urls for any videos you want to place on the site, and client must also provide any specific pictures you want on the site. Other photography we use will either be from our own internal stock collection or pexels.com which is free and royalty-free. The site would be “responsive” – which means it adapts its sizes and stacking of items to look best on desktop, laptop, tablet and mobile devices.

This package DOES include functionality for automatic backups, image cacheing and compression, and two years of the Divi theme (the divi theme costs approximately $89/year, so two years after your project’s start-date, you will be billed Divi’s current theme price in order to keep using the theme. This is a 3rd party service and can be paid to Divi’s parent company if you prefer).

This package DOES NOT include SEO, logo creation, special retouching, or eCommerce. If you opt for one of your pages to be a “landing page”, that landing page’s design must not exceed 2000px in height (approximately 20 inches) at the desktop size – this is to limit the labor time because we have had some clients’ landing pages in excess of 100 inches and we must limit it).

Lastly, the client must provide their domain and the hosting and give us access to the control panel of their hosting company so we can upload the site. If they do not have a domain and hosting, we can provide 1 year of both at $160 added to the package price (to be renewed annually. The itemization breaks down to be $15 for the domain, and $11.99/mo for the hosting).

Client will be given access to a shared Dropbox folder where they can submit copy, images, video urls, and social media urls they would like to have on the site.

VERY IMPORTANT: the client must make TIMELY feedback on the site. Therefore, we require your response to all our emailed/phone “requests for information” within 4 business days. For example, we ask you for your bio and contact information for your “About Page” on a Monday. We would want your reply by Thursday end of day so that we can move forward. This is so that a website project does not go “dormant” by way of non-responses. So please do your best to provide feedback on text, design or images within 4 business days of being asked.

We understand that you are a busy person and many times, you may not have a lot of free time to write your own text within the 4 day window – in these cases, we will provide “filler text” (fake latin) which will go on to the site, and you can replace this with your own custom text once you have time to write it. There are many “how-to” videos online of how to edit text in a Divi-themed website, so we believe you should be able to do this easily. Indeed, the Divi theme prides itself on being very easy for the average layperson. But, if you have difficulty, we can assist at $50/hour, our standard a la carte services rate.

TRIFOLD BROCHURE

This design will be done according to if it will be printed at a Staples (since Staples is pretty local to everyone). If you are printing it on your own printer, the colors will not “bleed” to the edge. There will be a white, non-printable area. So we will design this piece keeping text and important graphics away from the edges as much as possible, to accommodate most printers. Client must provide desired text, logos, contact information and specific pictures. Other photography we use will come from our own internal stock collection or pexels.com. The same feedback stipulations apply as mentioned above under the website project.

COLOR FLYER

This design will be at standard letter size. If you are an international client and use A4 instead of the USA 8.5×11″ size, please let us know ahead of time. In order to accommodate the possibility of you printing your own flyers or taking them to a place like Staples to be printed, we will keep photos, important graphics, and text as far away from the edges as possible where it looks good, but it’s not in danger of being cut off. This flyer will be 1-sided. Client must provide desired text, logos, contact information and specific pictures. Other photography we use will come from our own internal stock collection or pexels.com. The same feedback stipulations apply as mentioned above under the website project.

BONUS ITEM(s)

The bonus item chosen can either be either a

• Postcard (up to 6×9 inches), or
  full color on front, b/w on back. A standard USPS white/clear label area will be left blank for the mailing address and postage.
• Magnet Sign for your Vehicle, or
  17.6 x 11.5 inches (this is a typical size as listed by Vistaprint). If you need a different size, please tell us upfront.
• Business Card (2 sided okay), or
• Logo
  You will be give 3-5 black & white (plain) logo designs to choose from. Once you choose from the one you like, we will create the final color vector version you can use with almost any needed advertising (we will provide you a vector eps, an rgb jpg, and a transparent png file)

Client must provide desired text, logos, contact information and specific pictures. Other photography we use will come from our own internal stock collection or pexels.com. The same feedback stipulations apply as mentioned above under the website project.

PAYMENT TERMS

The timeline of this package typically takes 2-4 weeks to fulfill. We require a 50% deposit before we start (so if you are mailing a check, we would not start until we received the check. If you pay by credit card, we can get started sooner, but it will have a 2.9% processing fee (3.9% for int’l transactions).

We require Milestone billing during the timeline as well — so that your payments always keep pace with our our progress on the project. So depending on how quickly we are going, you may have one or two “milestone” payments after the deposit. Finally, about 3 days before we finalize all our deliverables, you will be billed the balance so that the project is paid in full at launch. IMPORTANT NOTE: if client does not provide needed text, the website will still launch using the “fake latin” filler text for the interim. The client will have access to be able to replace that text at their leisure any time they want to in the future, but our labor time would be complete.

In brief, this is the way payment is done:

• a 50% deposit to start
• Milestone 1 payment
• possible Milestone 2 payment, and
• Balance

We accept credit cards with the standard fees (domestic: 2.9% + .30 USD; international: 3.9% + .30USD), or checks payable to Graphic Alchemy Design.